Us Purpose
At White Peacock Flowers & Design, we are dedicated to creating vibrant, one-of-a-kind floral arrangements thoughtfully tailored to celebrate the beauty of life’s most meaningful moment..
OBJECTIVE
At White Peacock Flowers & Design, we are dedicated to creating vibrant, one-of-a-kind floral arrangements thoughtfully tailored to celebrate the beauty of life’s most meaningful moment..
Vision
Our vision is to be a distinguished and renowned brand known for artistic excellence in floral design—transforming everyday moments into unique expressions of beauty, style, and emotion.
Values
At White Peacock Flowers & Design, we are guided by a deep commitment to quality, creativity, and passion in every detail. We value the excellence and dedication of our talented team, whose We value the excellence and dedication of our talented team, whose artistry shines through in every floral design. Our goal is to exceed expectations and deliver an experience that inspires and delights every client.
ABOUT OUR HISTORY
From an early age, the entrepreneurial spirit has been an essential part of Sandra’s life. She recalls with admiration watching her father, a tireless merchant, devote himself with passion and dedication to his business ventures. That image planted within her the desire to one day own a business of her own. Motivated by that dream, she chose to study accounting during her school years, laying the foundation for what would later become a path filled with continuous growth and learning.
Life eventually blessed Sandra with an exceptional spouse, an industrious and principled man who shared her entrepreneurial drive. Together, they embraced a shared vision, and with his unwavering support, launched their first venture: a natural juice business. Though the project began with promise, she soon realized it was not her true calling. With clarity and purpose, they decided to close that chapter and continue searching for a more meaningful pursuit.
Throughout their life together, her husband led his welding company, and they explored various initiatives side by side. One of their most meaningful undertakings was venturing into real estate and construction. It was in that world that she discovered a new passion: interior design. Each space they transformed became a wellspring of inspiration, and the creative process brought them immense joy.
A pivotal moment arrived when the opportunity arose to emigrate to the United States with their family. While the transition was initially challenging, they quickly became convinced that their entrepreneurial journey could continue new ground. She enrolled in a local business academy, graduating with enthusiasm and newly acquired tools to shape her future.
During this stage, she initiated several projects, a cleaning service followed by a home remodeling business. Yet, something still felt incomplete. Almost organically, Sandra found her true vocation: the floral arts.
It began simply, designing floral arrangements at home for her personal enjoyment. Later, in preparation for her second daughter’s wedding, she fully immersed herself in the world of weddings and created her first full-scale floral production. Soon after, she returned to Ecuador for a period, where she had the privilege of working alongside a highly professional floral design team. In a country renowned as a floral paradise, she refined her techniques, honed her style, and reaffirmed her love for the floral artistry.
“A pivotal moment came when the opportunity arose to begin a new life in the United States with their family. What began as a challenging transition soon revealed itself as fertile ground for dreams to flourish. With unwavering determination, she pursued studies at a local business academy, graduating with fresh vision and refined tools to shape a future rooted in creativity, passion, and entrepreneurial spirit.”
Biography
Sandra Heras
I am the founder and creative director of White Peacock Flowers & Design, a floral atelier specialized in creating exclusive designs for weddings, events, and special occasions. My passion for flowers goes beyond decoration: I strive to transform each arrangement into a unique experience, full of elegance, style, and emotion.
With an artistic vision and a strong commitment to quality, I personally select each flower, paying close attention to detail to reflect the essence and personality of every client. My philosophy is that every occasion deserves to be remembered with beauty and distinction, and flowers are the perfect language to achieve that.
Over the years, I have had the privilege of working on unforgettable celebrations, always bringing creativity, sophistication, and the personalized touch that defines White Peacock Flowers & Design.
My mission is to bring each client’s vision to life by creating floral atmospheres that convey emotion, harmony, and elegance.
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